Who’s Behind Innovultz Lab?
I’m Taraneh. I grew up around hospitals and ERs, built a career in storytelling and strategy, and spent years inside the health insurance and benefits world trying to make complex, high- stakes information make sense to actual humans.
I’m now a member of the NABIP Oregon board and a recent transplant from Portland, Ore., to Vancouver, Wash. I care deeply about the people who live “in between,” like health insurance agents who are stuck between carriers, employers, and members in a system that’s changing whether they want it to or not. Innovultz Lab is where I bring my pattern-spotting brain, my empathy, and my slightly nosy big sister energy to help people and businesses navigate inflection points with more clarity and less self-loathing.
Not Just a Professional Robot
Lover of dance and movement.
Introvert with ADHD who takes on too much,
then designs better systems.Sucker for a good story that actually tells the
truth about how people live and work.
Transformation Architect for Businesses and People in the Messy Middle
What People Say About Me
“Our industry is stronger today because of her contributions.”
“One of the most motivated, accurate and flexible communication professionals I have ever worked with, and her sense of humor helped us ride out many of the frustrations of running a business together.“
“Taraneh excels at bringing a very diverse group of people into a cohesive team to produce greater than expected results.
“Taraneh [is] a very bright, intellectually curious woman who isn’t afraid to take the initiative to tackle difficult challenges. She [is] very good at tracking all the details without losing sight of the big picture.“
“As a strategic thinker, she can… formulate a company’s direction, and then make it come to life – a rare trait to be able to do both so well.”
“She is that rare combination of a visionary and someone who can execute plans. Taraneh is also a wonderful person to work with.“
“This product rollout could have been a big problem. You helped us avoid it.“
“There is never a question about your ability to bring about a positive result. You bring so much vibrancy and positivity to the workplace. You are persistently and contagiously optimistic.“
“Taraneh is a force to be reckoned with–creative, innovative and insightful. She is brilliant at pulling teams together, advocating for accountability and results, and driving change.“
“When [the SVP of Health Plan Operations, Commercial and Ancillary Markets] asked me who I wanted, I said that in the entire organization, there are only two people I have to have on my team: Eric P. and Taraneh Fultz.“
“Taraneh took a hard-to-please client’s marketing to a new level, and it’s not going unnoticed. The client reached out in appreciation of Taraneh for making employee engagement easy for them.“